Studio - Nyheter

Studio Takes the leap into the Real World

Written by Jessica Dellmar | Sep 10, 2026, 6:00:00 AM

Studio has now reached an important milestone: eight companies have gained access to the system and have begun using it on their own.
Previously, our testing was conducted in a guided setting, where we were able to monitor users, ask questions, and assist them as needed. Now we’ve moved on to an actual beta test. The companies log in on their own, explore the features, and use Studio without us standing right beside them.

This means we get to see how the system performs on its own—in real-world situations and based on the users’ own needs and workflows. We’ve already received a wealth of valuable feedback. Some comments have confirmed things we already had on our radar, while others have given us new perspectives and ideas. Together, they provide us with a much better foundation for determining what to develop, improve, and prioritize moving forward.
Leaving the moderated user tests behind and inviting companies to participate in an independent beta period is a major step. It’s also a sign that Studio has come far enough to engage with users in an entirely new way.

But our work isn’t just about improving the product being tested today. At the same time, we continue to explore what Studio can become in the long term. We’re working on ideas that could take the product in new and exciting directions—and we hope to share more about them in the future.

Studio never stands still. Our ambition is to create the system that many people don’t yet realize they’ve been missing. And we have a feeling that the next chapter could be really interesting.